Why Scratch Cards?
At MyPlace, we believe in making every customer interaction exciting and rewarding. Our Scratch Card feature introduces gamification into the loyalty experience, encouraging members to frequently engage with the app and stay connected with your venue. By offering a chance to win instant rewards, we turn everyday visits into fun and memorable experiences, fostering loyalty and increasing repeat visits.
Key Benefits for Clients:
Increased Engagement: Scratch Cards add an element of excitement and anticipation, driving members to interact with the app regularly.
Targeted Rewards: Customize scratch cards to offer prizes that appeal to different member segments, enhancing the relevance of rewards.
Flexibility and Control: Admins can create multiple scratch cards, each with unique images, prizes, and play schedules tailored to specific campaigns or events.
Gamification: Leveraging game mechanics increases member participation and keeps your venue at the forefront of their minds.
Data Insights: Track member interaction with scratch cards to gain valuable insights into customer preferences and behavior.
Key Benefits for Members:
Fun and Excitement: Members enjoy the thrill of scratching away images to reveal potential prizes, adding an element of fun to their experience.
Instant Rewards: Prizes such as points, vouchers, or special offers are instantly added to their accounts, providing immediate gratification.
Personalized Experience: Targeted scratch cards ensure members receive prizes that match their interests and preferences.
Engaging Routine: The ability to play once per day encourages members to return to the app regularly, fostering a habit of engagement.
Target Market:
Restaurants and Bars: Increase daily app engagement by offering customers the chance to win discounts, free items, or loyalty points.
Nightclubs and Event Venues: Promote upcoming events and enhance member loyalty by integrating scratch cards with event-based prizes.
Retail Stores: Use scratch cards to drive foot traffic and encourage repeat purchases with tailored rewards.
Practical Use Cases:
Local Cafe: Offer daily scratch cards where customers can win a free coffee, points, or discounts on their next visit.
Nightclub: Promote a weekend event with scratch cards that offer VIP passes, drink vouchers, or promotional merchandise.
Retail Store: Encourage repeat visits by offering scratch cards with discounts, loyalty points, or exclusive product offers.
How It Works:
Setup: Admins create scratch cards in the MyPlace BackPanel, uploading custom images and defining the prize pool.
Play Schedule: Set specific days and times when scratch cards can be played, as well as the maximum plays per day and for the lifetime of the game.
Member Interaction: Members scratch away the image with their finger to reveal their prize, which is instantly added to their account.
Targeted Campaigns: Use member tiers or profiles to target specific groups with personalized scratch card games.
Why Choose MyPlace Scratch Cards?
Engaging Gamification: Turn routine interactions into exciting experiences that keep members coming back.
Customizable Rewards: Tailor prizes to meet the specific interests and preferences of different member segments.
Enhanced Loyalty: Encourage regular app visits and interactions, increasing member retention and loyalty.