Marketing Reports

6 | Voucher Summary Data Explained

This article covers a brief overview of the data fields in the standard view of the "Voucher Summaries" report. The Voucher Summary report displays an overall summary of issued Vouchers and redeemed Vouchers and allows for calculating the redemption rate of the vouchers as compared to the issue rate - and analyse the voucher use by customers.

This article covers a brief overview of the data fields in the standard view of the "Voucher Summaries" report.

The Voucher Summary report displays an overall summary of issued Vouchers and redeemed Vouchers and allows for calculating the redemption rate of the vouchers as compared to the issue rate - and analyse the voucher use by customers.

Prerequisites  
  • To access Stocktake Report Settings, the applicable Operator Privileges will need to be enabled 
    • Operator Maintenance 'Reporting' Tab
      • Sales Reports: "Allow Marketing Reports" Flag

"_Standard" View
  • The Voucher Summary Report gives an overall detail of all the Vouchers Issued and Redeemed
  • The Standard View of this report includes information such as Amount Issued, Amount yet to be issued, Voucher Use Count and Redemption Rate

 

 

Column Heading

Data Description/Formula

Amount Issued
  • This column displays the amount value of the issued voucher 
Amount Left
  • This column displays the amount that is yet to be redeemed from the Vouchers
Used Value
  • This column displays the Used Value of the Vouchers
Used Count
  • This column displays the number of  times the vouchers were used to get discounts
Issued Count
  • This column displays the total count of the vouchers issued
Redemption Rate
  • This column displays the vouchers redeem rate on the basis of Vouchers sold
  • Redemption Rate =  (Used Count / Issued Count) X 100%